MÔ TẢ CÔNG VIỆC
- Conceive and develop efficient marketing plans for assigned brand - Prepare and coordinate with other team/departments to execute the marketing plan for assigned brands - Be responsible for all marketing activities and their KPIs. Managing a constant growth with higher KPIs through time - Actively co-managing all channels and make sure everything is well respected in terms of brand guidelines - Research and gather opportunities for marketing partnership and sponsorships - Measure and produce monthly, quarterly, yearly and ad hoc reports on KPIs and each campaign - Organize and monitor all advertising/communication campaigns, including but not limited to social media, PR, OOH, brand activations and events, and provide recommendations for the brands - Conduct market research and analysis to evaluate trends, brand awareness and competition ventures. Initiate and control surveys to assess customer requirements and dedication - Write copy for diverse marketing distributions (brochures, poster, press releases, website material, social post etc.) - Maintain relationships with event agencies, media vendors and influencers… to ensure collaboration in marketing activities - Collaborate with managers in preparing budgets and monitoring expenses - Actively participating in all marketing meetings to take part of the strategic decisions
YÊU CẦU CÔNG VIỆC
- University/ College degree in Fashion, Marketing, Communications or related field - Have passion for the sportswear retail business - Fluent in English (speaking and writing) and Vietnamese - 2 - 3 years experience in Marketing (experience in Retail/ Fashion/ Sport/ E-commerce is preferable). - Good skill of MS Office (Word, Excel and Power Point) - Strong organization and prioritization skills - Have basic knowledge in financial and budget controls. - Good communication and interpersonal skills - Planner and thinker with a bias for action/execution - Analytical and lateral thinking abilities.