MÔ TẢ CÔNG VIỆC
As a Senior Paid Advertiser, you will execute campaign builds and optimizations within the ads platforms, including Facebook ads, Google ads and other platforms
+ Mainly focus on optimize digital marketing campaigns across Facebook, Instagram, Google,...Including:
- Propose & execute monthly media plan (Estimate attribute, A/B testing ,...)
- Execute performance analysis across advertising platforms and on the overall company level;
- Create, maintain, and provide regular reporting on marketing key performance indicators (KPI’s); to evaluate the effectiveness of online advertising strategies in reaching strategic goals
+ Spearhead advertising campaigns on new channels (e.g. TikTok,...)
+ Conduct research about new marketing programs, setting up strategies and provide practical advice.
YÊU CẦU CÔNG VIỆC
- 2+ years experience in Paid Digital Marketing Optimization field
- Excellent analytical skills on digital marketing
- Proficiency with Google Analytics and other tracking platforms
- Working knowledge of or experience in managing and analyzing digital campaigns within Google Ads and Facebook Ads Manager
- Fluent in English is a plus
- Proactive and ability to work independently.