MÔ TẢ CÔNG VIỆC
As a Senior Paid Advertiser, you will execute campaign builds and optimizations within the ads platforms, including Facebook ads, Google ads and other platforms Your Responsibilities: + Mainly focus on optimize digital marketing campaigns across Facebook, Instagram, Google,...Including: - Propose & execute monthly media plan (Estimate attribute, A/B testing ,...) - Execute performance analysis across advertising platforms and on the overall company level; - Create, maintain, and provide regular reporting on marketing key performance indicators (KPI’s); to evaluate the effectiveness of online advertising strategies in reaching strategic goals + Spearhead advertising campaigns on new channels (e.g. TikTok,...) + Conduct research about new marketing programs, setting up strategies and provide practical advice.
YÊU CẦU CÔNG VIỆC
- 2+ years experience in Paid Digital Marketing Optimization field - Excellent analytical skills on digital marketing - Proficiency with Google Analytics and other tracking platforms - Working knowledge of or experience in managing and analyzing digital campaigns within Google Ads and Facebook Ads Manager - Fluent in English is a plus - Proactive and ability to work independently.