DUTIES and RESPONSIBILITIES: - Create marketing plan aligned to brand & property strategy in consultation with Director of Sales & Marketing - Develop compelling campaigns including advertising, promotions, public relations, graphics and collateral to drive consumer awareness - Respond to media enquiries when approached for comments and/or report. - Set up the development of corporate and property level social pages such as Facebook, Instagram, Youtube, Pinterest, … - Maximize the brand & hotel’s positive exposure in local, national and international markets. - Work with eCommerce to verify the hotel’s website and related websites are updated on a regular basis. - Write and distribute all press releases for brand, property events and promotions - Manage the photo shooting & execution of brand & hotel events. - Do the monthly report of news clippings and other online, print, and social media channels. - Manage the photo and video shoots, develop shot lists, secure photographer quotes, review images, post on image library. - Other tasks assigned by Director of Sales & Marketing.
