We are seeking an experienced SEO Manager to guide our SEO strategy and execution, ensuring our brand remains prominent and authoritative in search engine rankings.
Key Responsibilities:
1. SEO Strategy and Implementation:
- Develop and implement advanced SEO strategies to increase organic search rankings and visibility for our brand keywords.
- Conduct comprehensive keyword research and competitive analysis to identify opportunities for growth.
- Collaborate with content creators to ensure SEO best practices are integrated into content development.
- Stay abreast of the latest SEO trends and algorithm changes to keep the team informed and our strategies effective.
2. On-page and off-page optimization:
- Perform page optimization tasks including meta tagging, internal linking, keyword insertion, site rules compliance, and title attribution.
- Develop and manage link building strategies and performance of linking sites to enhance off-site SEO.
- Research and build a list of back-links for SEO team members.
3. Results Analysis and Reporting:
- Use tools like Google Analytics, SEMrush to track, analyze and report on SEO performance and organic traffic metrics.
- Monitor and analyze SEO performance, providing reports to senior management and offering strategic recommendations.
4. Leadership and Team Development:
- Lead and mentor an SEO team, setting clear goals and KPIs aligned with our company's objectives.
- Build a positive, collaborative, and results-focused environment within the SEO team and across the company.
