- Identify potential customer segments in marketing activities and work with other departments to validate them; - Create and develop content for the company's social media channels (Facebook, Youtube, Tiktok, Linkedin), including writing and thinking up content direction, visual ideas; - Plan & execute digital communication campaigns (both seasonal and always-on campaigns) while ensuring brand consistency across all channels; - Collaborate with Media team to manage ads campaigns (Facebook, Google, Tiktok ads) and ensure ROI performance; - Work together with designers to ensure outstanding creative quality.
